I initiated efforts to create a fresh and on-brand Instagram template for the brand, strategically highlighting the publication's top visual content and clever headlines.

 

This resulted in The Daily Beast being recognized as a Webby honoree for Best Social Photography & Graphics. Impressively, our Instagram following surged by 100,000 within a year, attesting to the success of the revamped brand image. Notably, the company still uses this template, maintaining its relevance and impact.