top of page
Fractional Social Media Strategist and Content Creator
.png)
Meet Nicole
In Nicole's world, journalism and content creation collide! Her notable career includes companies such as The New York Times (where she handled UGC, social media, and off-platform content on the widely popular 1619 Project) and ABC News which helped shape her journalistic expertise while giving her the room to grow in the digital and social media space.
A maestro in social media strategy, she’s transformed brands on social, from The Daily Beast to NBCLX to HubSpot's business newsletter The Hustle, by weaving compelling narratives, strong visuals, and wit leading to record-setting impressions, views, and readership.
And Nicole isn't just a social media expert for other brands. As she has done in her clever op-eds for publications like The Daily Beast and The Week, she sparks thought-provoking conversations on TikTok and Instagram with a clear and insightful approach and a healthy serving of relatable humor to an audience of 100,000+. What’s her secret? Masterfully using journalistic skills and comedy to dissect difficult subjects involving culture, race, and feminism while ensuring all facets are explored.
Social Strategy SEO
Content Creation
Insights Social Media Management
Streaming User-Generated Content
Audience Dev
I ideate content, create social strategies, and curate brand presentation
I specialize in crafting thorough social media strategies that offer clear direction in tone of voice and channel-specific approaches for brands. My expertise also extends to in-depth data reporting, providing comprehensive competitive analysis to drive targeted changes and informed assessments for each channel.
Additionally, I excel in ideating and executing creative content across major social platforms, ranging from static images to attention-grabbing vertical videos. Whether it's consultation, content creation, or social strategy, I offer top-tier expertise available on an hourly or project basis.
If you're looking for freelance services or want to explore collaboration opportunities, feel free to get in touch via the contact form.
I'm here to elevate your brand's social media presence with strategic, data-driven, and engaging solutions.
Employment
Employment
bottom of page